Get ready to fall in love all over again …
You are sitting reflectively in a comfortable seat on the sun-drenched patio, staring out over the restless ocean. You have carefully prepared the table – a single stem rose, a pair of tall glasses. You have checked, and rechecked your hair. Your dress is immaculate.
It won't be long. You hear a car turning into the drive. This must be him now.
As the doorbell rings, you feel the sudden thrill of excitement. A slight flush on the cheek, and just a hint of butterflies. You move quickly to the door, open it, and greet The CopyWizard.
“Hi! I am delighted to meet you. Do come through.”
You are seated together now, out on the patio. The glasses have been charged with fresh lemonade and crushed ice. The introductions over, The CopyWizard explains how he can refresh your website, and gives you some sparkling ideas. He will also prepare the copy you need for your summer sales campaign.
Then there are the special reports you need to present to your financiers to persuade them to support the next stage of your flourishing business. You decide to put the procedure and policy manuals for your franchise options on hold. That will be his next job.
In hushed tones, you discuss the details of what you want to achieve. The CopyWizard takes some discrete notes, and promises to contact you soon with a firm quote and a written brief of the tasks ahead.
You are thrilled that the worry of these tasks has, in this brief interlude, been lifted from your shoulders. You have made the right choice, once again. You are good at that.
As he rises to leave, you feel yourself move forward, and kiss him lightly on the cheek. “Thank you so much for coming. I do look forward to seeing what you have for me next time we meet.”
And with that he is gone. The empty glasses, the single rose are still there. Beside them, lies his business card. You pick it up and read the guarantee on the reverse side.
| Guarantee: “I personally guarantee your 100% satisfaction with my copywriting, or you will not be billed. If you are dissatisfied with any part of the copy, I will correct it at no further charge. If you are still not satisfied, you will not be billed for that part of the work.” The CopyWizard (Copywriter). |
You smile, the ultimate comforting touch. But you know that over 40 years' experience in the business world cannot be discounted.
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